GK
SPECIMEN · GK DESIGNS · NO. 01 · MMXXVI

GK
DESIGNS

A design-system specimen sheet · fourteen pages · savable as PDF.

GK DESIGNS (PTY) LTDLOT 23485 / PHASE 04 / GABORONE / BW
02Index
  1. Letter from the Managing Directorp 03
  2. Studio in one glancep 04
  3. Who we arep 05
  4. Capabilitiesp 06
  5. How we workp 07
  6. Why clients retain usp 08
  7. Flagship — The Mobi-stylerp 09
  8. Ecologic seriesp 10
  9. Founderp 11
  10. Industries served / footprintp 12
  11. GK Design Mediap 13
  12. Reach usp 14
03Letter

A short note from the Managing Director.

I started GK Designs in 2012 because I wanted Botswana's design work to be made in Botswana. Twelve years later, this studio still exists for that single reason. We read the brief, we design the answer, we build it in a way that lasts, and we sign every page of the work that leaves here.

A multi-disciplinary studio for industrial & eco product design, interior architecture, landscape, corporate branding, design mentoring and contemporary visual art — and, since content is now inseparable from design, a full in-house media arm in the same roof: GK Design Media.

Every brief in this profile has been touched by an MD. We don't subcontract the disciplines we sell; we earn them.

GOITSEONE KETLHALEFILE
Managing Director · Founder · MMXXVI
04Studio in one glance

Twelve years on a single brief.

Years12+since 2012
Disciplines09under one roof
IP rights03TM · Design · Patent
Reach94districts · SADC
+
Plot 23485 · Phase 4 · Gaborone
-24.6282° · 25.92321° · Botswana
05Who we are

Mission / Vision / Values.

01

Mission

Make design that works hard for Botswana — and carries it from the first sketch to the final silhouette.

02

Vision

A Gaborone design house that places African craft at the centre of contemporary industrial practice.

03

Values

Sustainability · Honesty · Discipline · Patience · Beauty that is earned, not applied.

06Capabilities

Nine disciplines, one studio.

  1. Industrial & Eco Product Design · CAD, prototyping, IP support.
  2. Interior Architecture · Floor plans, lighting, moodboards, decor.
  3. Landscape Design · Masterplans, planting, hardscape, outdoor living.
  4. Corporate Branding · Identity systems, type, voice, rollout.
  5. Packaging Design · Dielines, materials, print artwork, prototypes.
  6. Service Design · Journeys, blueprints, ops rollout.
  7. Design Mentoring · Audits, 1:1 mentoring, team workshops.
  8. Contemporary Visual Art · Originals, commissions, installations.
  9. GK Design Media · Promo / long-form, corporate, interviews, product shoots.
07How we work

Five steps from brief to handover.

  1. DiscoverOn-site visits, stakeholder interviews, market & material research.
  2. DefineWritten strategy: goals, audience, constraints, deliverables, gates.
  3. DesignConcepts, sketches, CAD, moodboards, prototypes — reviewed at every gate.
  4. DevelopEngineering, sampling, supplier sourcing, production, IP registration.
  5. DeliverInstall, launch, document, train. A clean handover and a growth plan.
08Why GK

Six reasons clients stay on the roster.

  1. Founder-led, sub-contracted specialist network, MD sign-off on every deliverable.
  2. Built for Botswana. Climate-aware materials, local craft networks.
  3. Deep, not wide. Small enough to oversee quality.
  4. IP-aware. Trademarks, design rights, patents — twelve years of practice.
  5. Sustainability by default. Reclaimed and local materials, low-waste patterning.
  6. Content-ready. Every brand ships with launch assets from GK Design Media.
09Flagship · The Mobi-styler

A flagship product, three IP rights.

Mobi-styler product

A mobile shampooing unit designed for the home. Brings the salon experience to mobile stylists, hospitality rooms and home care. Coated steel frame, ABS basin, rubberized wheels, integrated water management, height-adjustable headrest.

TrademarkRegistered
Industrial DesignRegistered
PatentFiled
OriginUB Design Clinic · 2010
10Ecologic series

Design with yesterday's materials.

Product

Eco Handbag

Reclaimed leather off-cuts. Low-waste pattern. Craft-led production.

Eco handbag
R&D

Defluoridation Device

Reduces excess fluoride from drinking water. Co-developed with the Dept of Chemistry (Molepolole College of Education) and Botswana Water Affairs.

R&D

Solar Rainbow Diffuser

Child's entertainer that gathers sunlight and disperses it into soft rainbow patterns around a room.

11Founder

Goitseone Ketlhalefile.

Goitseone Ketlhalefile — MD

"I believe that for anything to be sustainable, innovation has to take place."

Industrial Designer · IT Educator · Visual Artist · Beauty Therapist · Founder of GK Designs · Bachelor of Design (Industrial Design) from the University of Botswana · Member of UB Design Clinic & Engineers Society.

Desktop-side. Seven years middle management before the studio. Attachments at Sasa Interiors and the Botswana Bureau of Standards.

12Industries · footprint

Where the studio's work lives.

  1. Hospitality & LeisureBOTSWANA · SADC
  2. ResidentialGABORONE
  3. Beauty & WellnessNATIONAL
  4. EducationUB · PUBLIC
  5. Industrial / ProductEXPORT
  6. Public sector & NGONATIONAL
13GK Design Media

Design and content in one conversation.

  1. Promotional — Social cuts & ad bursts.
  2. Long-form — Founder films & brand stories.
  3. Corporate — Launches, AGM pieces.
  4. Interviews — Multi-cam testimonials.
  5. Product shoots — Studio + on-set.
  6. Post — Edit, grade, motion graphics.
End-to-end · Brief → Creative → Shoot → Cut → Publish.
14Reach us

Briefs welcome. Replies in 24 hours.

Studio
Plot 23485, Phase 4, Gaborone, Botswana
General
goitse30@yahoo.com
Online
Facebook · GK Designs Bw
LinkedIn · Goitseone Ketlhalefile
END OF PROFILE · GK DESIGNS (PTY) LTD · MMXXVI14 / 14